Explore what we offer
Prenatal Breastfeeding Education
$170.00 - 60min
A prenatal breastfeeding visit is a supportive, educational session designed to prepare expectant parents for breastfeeding before their baby is born. These visits empower parents with knowledge, confidence, and realistic expectations—factors that greatly increase breastfeeding success once the baby arrives. Book this visit anytime or around 35+ weeks.
Initial Consultation
$220.00 - 90min
This consultation provides individualized, evidence-based support tailored to the needs of the breastfeeding parent and their infant(s). During this visit, we review health history, feeding goals, current concerns, and observe a feeding or pumping session to assess latch, milk transfer, and overall feeding dynamics. We then develop a personalized care plan, offering practical guidance, and answering questions to help the parents feel informed, confident, and supported in their feeding journey. Service is offered in-person or virtually
Follow Up Consultation
$160.00 - 60min
This visit focuses on evaluating progress since the initial visit and addressing any ongoing or new concerns. We review how the care plan has been working, reassess feeding or pumping as needed, and makes adjustments based on the parent’s goals and the infant’s growth and feeding behaviors. This visit reinforces skills, provides continued education, and offers reassurance to support sustained confidence and success in the lactation journey. This service is offered in-person and virtually
Insurance
Cigna & Anthem
$0.00
At this time Embracing Lactation LLC is only accepting CIGNA and specific ANTHEM insurance plans through WildFlower Health. Anthem plan needs to have these two specific symbols on their insurance card to receive coverage.
Families using Anthem can ONLY be seen virtually at this time for coverage.
All other patients will be self pay. Families with state insurance will be offered a discounted rate.
Embracing Lactation LLC is only accepting Anthem families with these two Anthem logos on their insurance card.
Please reach out to Kimberly directly with any questions.
Anthem Lactation Coverage: How to Get Started
Do you have an Anthem insurance plan? Your lactation services may be covered through Anthem’s Building Healthy Families (BHF) program.
Please follow the steps below carefully to make sure you are properly registered and connected with Embracing Lactation LLC.
Step 1: Check Your Anthem ID Card
Look at your Anthem insurance ID card.
Your ID card must have one of the eligible logos shown below to qualify for this benefit.
Important: No other Blue Cross Blue Shield (BCBS) plans are eligible at this time.
[INSERT ELIGIBLE ANTHEM LOGOS HERE]
Step 2: Complete the Eligibility Form
Start by going to our website and completing the Anthem eligibility link.
Complete the requested information so Anthem can determine your eligibility.
Step 3: Complete Your Building Healthy Families Registration
If you are eligible, you will automatically be directed to Anthem’s Building Healthy Families (BHF) program.
You can complete this registration using:
Your phone
Your computer
The Sydney app
Anthem com
This step must be completed by the female patient who will be receiving the benefit.
Step 4: Look for the “Welcome” Screen
Continue through the registration process until you reach a screen that says: Welcome!
The “Welcome” screen in the Sydney app or on Anthem.com, your Building Healthy Families registration is complete!
You are now registered with BHF.
⚠️ IMPORTANT: Do NOT Select “Lactation”
During the Building Healthy Families registration process, you may see buttons or options that say “Lactation.”
DO NOT CLICK THE “LACTATION” BUTTON.
Selecting the lactation option may route you to another provider instead of back to Embracing Lactation LLC.
To receive your covered lactation services with Embracing Lactation LLC, follow the registration steps above and then book your appointment directly with us.
How Many Lactation Visits Are Covered?
Eligible Anthem members may receive:
💜 Up to 2 Prenatal Visits
Use these visits to prepare for breastfeeding before your baby arrives, discuss feeding goals, learn about pumping, prepare for potential challenges, and develop a personalized feeding plan.
💜 Up to 6 Postpartum Visits
Postpartum visits can provide support with breastfeeding, pumping, latch concerns, milk supply, infant feeding, returning to work, and other feeding challenges throughout your postpartum journey.
Your feeding journey deserves support
What happens during a visit?
Assessment of infant feeding, latch, and milk transfer (when applicable)
Evaluation of milk supply, pumping routine, and equipment fit/function
Guidance on positioning, latch techniques, and comfort measures
Support for common concerns such as pain, low supply, reflux, or weight gain
Creation of a personalized feeding plan tailored to your family
Time for questions, education, and reassurance
Follow-up recommendations and ongoing support as needed
